Development - Interlink Advertising Limited

We have a wide range of design and development skills including:

HTML - the nuts and bolts of webpages
CSS - putting everything into position
Javascript - adding dynamism to your pages
PHP OOP - scalable, reusable server-side coding
MYSQL - for database driven apps and websites
Responsive design - Desktop / Tablet and Mobile friendly - all in one
eCommerce - enabling your revenue streams

If you already have a design then we can turn it into a fully compliant, fully functioning website.

We build web apps that are proven to work with millions of users via scalable web solutions and hosting services.

HTML - The Nuts and Bolts of Webpages

HTML (Hypertext Markup Language) is the foundation of all websites. It is a markup language used for creating and designing webpages. HTML allows you to structure your content in a logical manner, making it easy for users to navigate and understand your website's information.

What is HTML?

HTML is a markup language that uses tags to define the structure and content of a webpage. HTML is used to create text, images, videos, links, and other types of media on a webpage. HTML is essential for creating a website that is both user-friendly and SEO-friendly.

How HTML Works

HTML works by using a series of tags to create a webpage. Tags are written using angle brackets, and they indicate the beginning and end of an element. For example, the <p> tag is used to indicate the start of a paragraph, while the </p> tag indicates the end of a paragraph.

Basic HTML Tags

Some of the most basic HTML tags include:

<html> – indicates the start of an HTML document
<head> – contains metadata such as the title and description of the webpage
<body> – contains the main content of the webpage
<p> – creates a paragraph of text
<img> – displays an image on the webpage
<a> – creates a hyperlink to another webpage

Advanced HTML Tags Some of the more advanced HTML tags include:

<div> – creates a container for content that can be styled with CSS
<span> – similar to a <div> tag, but used for inline content
<table> – creates a table for displaying data
<form> – creates a form for user input
<video> – displays a video on the webpage

CSS - Putting Everything into Position

CSS (Cascading Style Sheets) is a language used for styling and formatting HTML elements. CSS allows you to create visually appealing webpages that are easy to navigate and understand.

What is CSS?

CSS is a language used to style and format HTML elements. CSS allows you to change the color, font, size, and position of HTML elements. CSS is essential for creating a website that is both visually appealing and user-friendly.

How CSS Works

CSS works by using selectors and declarations. Selectors are used to select specific HTML elements, while declarations are used to set the style properties for those elements. For example, the following CSS code sets the color of all paragraph text to red:

p { color: red; }

Basic CSS Properties Some of the most basic CSS properties include:

color – sets the colour of the text
font-size – sets the size of the font
margin – sets the margin around an element
padding – sets the padding inside an element
background-color – sets the background colour of an element

Advanced CSS Properties Some of the more advanced CSS properties include:

border – sets the border around an element
display – sets how the element is displayed
position – sets the position of an element
float – sets the alignment of an element
transition – sets the transition effects for an element

Javascript - Adding Dynamism to Your Pages

Javascript is a scripting language used for adding dynamic and interactive features to webpages. Javascript allows you to create animations, forms, and other types of interactivity.

What is Javascript?

Javascript is a scripting language that allows you to create interactive and dynamic webpages. Javascript can be used to create animations, forms, and other types of interactive content.

How Javascript Works

Javascript works by manipulating the Document Object Model (DOM) of a webpage. The DOM is a hierarchical representation of the HTML elements on a webpage. Javascript can be used to add or remove elements, modify element properties, and handle user input.

Basic Javascript Functions Some of the most basic Javascript functions include:

alert() – displays a message box with an alert message
prompt() – displays a message box and prompts the user to enter input
console.log() – logs a message to the browser console for debugging purposes
getElementById() – selects an HTML element by its ID
innerHTML – sets or returns the HTML content of an element

Advanced Javascript Functions Some of the more advanced Javascript functions include:

jQuery – a Javascript library that simplifies DOM manipulation and event handling
AJAX – a technique for loading data asynchronously without reloading the entire webpage
JSON – a lightweight data format used for exchanging data between web servers and web clients
ECMAScript 6 – the latest version of the Javascript language, which introduces new features and syntax

PHP OOP - Scalable, Reusable Server-Side Coding

PHP (Hypertext Preprocessor) is a server-side scripting language used for creating dynamic webpages. PHP is used for backend web development and is often used in conjunction with MySQL for database-driven web applications.

What is PHP OOP?

PHP OOP (Object-Oriented Programming) is a programming paradigm that uses objects to represent data and behavior. PHP OOP allows you to write code that is scalable, reusable, and easy to maintain.

How PHP OOP Works

PHP OOP works by defining classes, which are blueprints for creating objects. Objects are instances of classes that contain data and methods. PHP OOP allows you to encapsulate data and behaviour, making your code more modular and reusable.

Basic PHP OOP

Concepts Some of the most basic PHP OOP concepts include:

Classes – blueprints for creating objects
Objects – instances of classes that contain data and methods
Properties – variables that hold object data
Methods – functions that perform object behaviour
Inheritance – the ability to create new classes from existing ones

Advanced PHP OOP Concepts Some of the more advanced PHP OOP concepts include:

Interfaces – a contract for defining object behaviour
Traits – a way to share code between classes without using inheritance
Namespaces – a way to organise PHP code into logical groups
Autoloading – a technique for automatically loading PHP classes and files

MYSQL - For Database-Driven Apps and Websites

MySQL is an open-source relational database management system (RDBMS) used for storing and managing data. MySQL is often used in conjunction with PHP for creating dynamic, database-driven web applications.

What is MYSQL?

MySQL is a relational database management system that is used for storing and managing data. MySQL is open-source software and is often used in conjunction with PHP for creating dynamic, database-driven web applications.

How MYSQL Works

MySQL works by storing data in tables, which are composed of rows and columns. SQL (Structured Query Language) is used to insert, retrieve, update, and delete data from the database. MySQL is highly scalable and can handle large amounts of data.

Basic MYSQL Concepts Some of the most basic MYSQL

Concepts include:

Tables – collections of data organised into rows and columns
Fields – the columns of a table that hold specific types of data
Primary keys – unique identifiers for each row in a table
Foreign keys – links between tables that enable data to be retrieved and manipulated across multiple tables
Indexes – structures that speed up data retrieval by enabling faster searching and sorting

Advanced MYSQL Concepts Some of the more advanced MYSQL concepts include:

Triggers – automated responses to database events such as inserts, updates, and deletes
Stored procedures – pre-defined routines that can be called to perform specific database tasks
Views – virtual tables that provide a filtered or transformed view of data in one or more tables
Transactions – sequences of database operations that are treated as a single unit of work
Replication – the process of copying data from one MySQL database to another for redundancy or performance reasons

Responsive Design - Desktop / Tablet and Mobile Friendly - All in One

Responsive design is a design approach that allows webpages to adapt to different screen sizes and devices. Responsive design is essential for creating a website that is user-friendly and accessible on all types of devices.

What is Responsive Design?

Responsive design is a design approach that allows webpages to adapt to different screen sizes and devices. Responsive design uses flexible grids, layouts, and images to ensure that the website is easily viewable and accessible on desktops, tablets, and mobile devices.

How Responsive Design Works

Responsive design works by using CSS media queries to detect the screen size of the device and adjust the layout accordingly. Responsive design also uses flexible images and font sizes to ensure that the website looks good on all types of devices.

Basic Responsive Design Techniques

Some of the most basic responsive design techniques include:

Using a responsive grid system, such as Bootstrap or Foundation
Creating breakpoints for different screen sizes, such as desktop, tablet, and mobile
Using fluid images that scale with the screen size
Using scalable font sizes that adjust to the screen size
Using touch-friendly elements, such as larger buttons and simplified menus

Advanced Responsive Design Techniques Some of the more advanced responsive design techniques include:

Using CSS flexbox to create flexible layouts
Using CSS grid to create complex grid layouts
Using SVG images that scale without losing resolution
Using custom fonts that load faster and look better on all devices
Using advanced animation techniques, such as CSS transitions and keyframe animations

eCommerce - Enabling Your Revenue Streams

eCommerce is the buying and selling of goods and services over the internet. eCommerce is essential for businesses that want to reach a global audience and increase revenue.

What is eCommerce?

eCommerce is the buying and selling of goods and services over the internet. eCommerce enables businesses to reach a global audience and increase revenue by eliminating geographical barriers.

How eCommerce Works

eCommerce works by using a combination of web design, web development, and marketing techniques to attract and convert customers. eCommerce websites often use platforms like Shopify or Magento to manage their products, orders, and payments.

Basic eCommerce Techniques Some of the most basic eCommerce techniques include:

Creating a user-friendly and visually appealing eCommerce website
Offering a range of payment options, such as credit cards and PayPal
Offering a range of shipping options, such as standard and expedited shipping
Optimising product descriptions and images for search engines
Providing excellent customer service and support

Advanced eCommerce Techniques Some of the more advanced eCommerce techniques include:

Using marketing techniques such as email marketing, affiliate marketing, and social media advertising to drive traffic and sales

Using data analytics and user behaviour tracking to optimise website design and sales funnel
Integrating with third-party platforms such as Amazon and eBay to expand reach and sales
Offering personalised recommendations and cross-selling opportunities to increase revenue
Using A/B testing and conversion rate optimisation techniques to increase conversion rates and revenue

Fortunately we have the expertise to bring all this together for you so that you can focus on what you do best, running your business.

Website Development